%0 Journal Article %J Technology Innovation Management Review %D 2016 %T Co-Creating User Stories: A Tool for Making Sense of Business Opportunities %A Anna-Greta Nyström %A Miia Mustonen %A Seppo Yrjölä %K business-to-business %K co-creation %K sensemaking %K user stories %X This article discusses co-creation as a means of sensemaking among business-to-business actors, and presents a case study from the information and communications sector, in which the aim is to understand current and future media consumption and behaviour. We propose to expand the notion of co-creation in such a way that it also recognizes interaction and sensemaking between different stakeholders within an industry or sector, compared to the current view, in which the focus is on the consumers’ role in co-creation activities. Stakeholder co-creation entails jointly creating meaning of a chosen complex phenomenon by using practical tools, such as narratives in the form of user stories. Sensemaking is a narrative process and can thus be used in combination with practical facilitation tools in order to co-create user stories or other stories, and in other contexts. %B Technology Innovation Management Review %I Talent First Network %C Ottawa %V 6 %P 33-39 %8 08/2016 %G eng %U http://timreview.ca/article/1009 %N 8 %1 Åbo Akademi University Anna-Greta Nyström D.Sc. (Econ.) is a Senior Lecturer in the School of Business and Economics at Åbo Akademi University in Turku, Finland. Anna-Greta holds a doctoral degree in International Marketing from the School of Business and Economics at Åbo Akademi University. Her doctoral research focused on industry change in the Finnish telecommunications sector, with a special focus on technological convergence. Anna-Greta’s current research interests include consumer behaviour in high-tech industries and changing media-consumption patterns. %2 VTT Technical Research Centre Miia Mustonen is a Research Scientist at VTT Technical Research Centre of Finland. She received her MSc degree in Electrical Engineering from University of Oulu, Finland, in 2005. She has been actively involved in regulatory activities in both European and international regulatory bodies. She holds an MSc degree in Electrical Engineering from the University of Oulu, Finland, where she is currently finalizing her PhD degree on spectrum-sharing models in policy making. %3 Nokia Innovation Steering Seppo Yrjölä is a Principal Innovator at Nokia Innovation Steering. Prior to joining Innovations in 2007, he headed wireless technology research at Nokia. He holds an MSc degree in Electrical Engineering from the University of Oulu, Finland, and did his postgraduate studies in the area of telecommunication and radio technology. His current focus is innovating in the area of future radios with cognitive radio business opportunities and potential disruptions. %R http://doi.org/10.22215/timreview/1009 %0 Journal Article %J Technology Innovation Management Review %D 2012 %T Living Labs as Open-Innovation Networks %A Seppo Leminen %A Mika Westerlund %A Anna-Greta Nyström %K co-creation %K innovation %K living labs %K networks %K Open innovation %X Living labs bring experimentation out of companies’ R&D departments to real-life environments with the participation and co-creation of users, partners, and other parties. This study discusses living labs as four different types of networks characterized by open innovation: utilizer-driven, enabler-driven, provider-driven, and user-driven. The typology is based on interviews with the participants of 26 living labs in Finland, Sweden, Spain, and South Africa. Companies can benefit from knowing the characteristics of each type of living lab; this knowledge will help them to identify which actor drives the innovation, to anticipate likely outcomes, and to decide what kind of role they should play while "living labbing". Living labs are networks that can help them create innovations that have a superior match with user needs and can be upscaled promptly to the global market. %B Technology Innovation Management Review %I Talent First Network %C Ottawa %V 2 %P 6-11 %8 09/2012 %U http://timreview.ca/article/602 %N 9 %1 Laurea University of Applied Sciences and Aalto University Seppo Leminen, D. Sc. (Econ.), Lic. Tech., holds positions as Principal Lecturer at the Laurea University of Applied Sciences and Adjunct Professor in the Aalto University School of Business in Finland. Seppo holds a doctoral degree in Marketing from the Hanken School of Economics and a licentiate degree in Information Technology at the Helsinki University of Technology. His research and consultation interests include value co-creation and capture with users as well as relationships, services, and business models in marketing. He runs various living lab and business model projects relating to ICT. %2 Carleton University Mika Westerlund, D. Sc. (Econ.) is an Assistant Professor at Carleton University’s Sprott School of Business in Ottawa, Canada. He previously held positions as a Postdoctoral Scholar in the Haas School of Business at the University of California Berkeley and in the School of Economics at Aalto University. Mika earned his doctoral degree in Marketing from the Helsinki School of Economics. His doctoral research focused on software firms’ business models and his current research interests include open innovation, business strategy, and management models in high-tech and service-intensive industries. %3 Åbo Akademi University Anna-Greta Nyström, D. Sc. (Econ.) is a Senior Lecturer in the School of Business and Economics at Åbo Akademi University in Turku, Finland. Anna-Greta holds a doctoral degree in International Marketing from the School of Business and Economics at Åbo Akademi University. Her doctoral research focused on industry change in the Finnish telecommunications sector, with a special focus on technological convergence. Anna-Greta’s current research interests include business-to-business branding, consumer behaviour in high-tech industries, and changing media-consumption patterns. %R http://doi.org/10.22215/timreview/602