01443nas a2200181   4500008003900000022001400039245008800053210006900141260004200210300001000252490000600262520087900268653001701147653002701164653000801191100002601199856003601225       2012                          d  a1927-032100aMinimum Viable Product and the Importance of Experimentation in Technology Startups0 aMinimum Viable Product and the Importance of Experimentation in   aOttawabTalent First Networkc03/2012  a23-260 v23 aEntrepreneurs are often faced with limited resources in their quest to commercialize new technology. This article presents the model of a lean startup, which can be applied to an organization regardless of its size or environment. It also emphasizes the conditions of extreme uncertainty under which the commercialization of new technology is carried out. The lean startup philosophy advocates efficient use of resources by introducing a minimum viable product to the market as soon as possible in order to test its value and the entrepreneur’s growth projections. This testing is done by running experiments that examine the metrics relevant to three distinct types of the growth. These experiments bring about accelerated learning to help reduce the uncertainty that accompanies commercialization projects, thereby bringing the resulting new technology to market faster.10alean startup10aminimum viable product10aMVP1 aRancic Moogk, Dobrila  uhttp://timreview.ca/article/535