@article {929,
	title = {TIM Lecture Series {\textendash} Improving the Self-Service Customer Experience: The Case of IBM Watson and Purple Forge},
	journal = {Technology Innovation Management Review},
	volume = {5},
	year = {2015},
	month = {09/2015},
	pages = {36-40},
	publisher = {Talent First Network},
	address = {Ottawa},
	keywords = {apps, cognitive computing, IBM Watson, mobile platforms, natural language, Purple Forge, question and answer, self-service, virtual agent, voice recognition},
	issn = {1927-0321},
	doi = {http://doi.org/10.22215/timreview/929},
	url = {http://timreview.ca/article/929},
	author = {Brian Hurley}
}
@article {537,
	title = {TIM Lecture Series: The Business of Mobile Apps},
	journal = {Technology Innovation Management Review},
	volume = {2},
	year = {2012},
	month = {03/2012},
	pages = {32-34},
	publisher = {Talent First Network},
	address = {Ottawa},
	keywords = {apps, mobile applications, smartphones, technology entrepreneurship},
	issn = {1927-0321},
	doi = {http://doi.org/10.22215/timreview/537},
	url = {http://timreview.ca/article/537},
	author = {Brian Hurley}
}
