@article {673,
	title = {Rethinking Open Innovation Beyond the Innovation Funnel},
	journal = {Technology Innovation Management Review},
	volume = {3},
	year = {2013},
	month = {04/2013},
	pages = {6-10},
	publisher = {Talent First Network},
	address = {Ottawa},
	abstract = {In this article, I first argue that open innovation can be applied in situations where companies do not themselves develop new products or services. As a consequence, open innovation becomes relevant for a much larger group of organizations than previously considered. Second, I argue that open-innovation scholars have insufficiently differentiated open-innovation initiatives in terms of their impact on companies{\textquoteright} growth: some open-innovation initiatives lead to incremental innovations in an existing business while, in other cases, open-innovation initiatives are used to establish completely new businesses. Both arguments illustrate the need to integrate open-innovation initiatives into the strategy of the firm.},
	keywords = {innovation funnel, new product development, Open innovation, strategy},
	issn = {1927-0321},
	doi = {http://doi.org/10.22215/timreview/673},
	url = {http://timreview.ca/article/673},
	author = {Wim Vanhaverbeke}
}
